Introduction

The Webkul Magento 2 Smart Device Based Promotions extension enables eCommerce store administrators to deliver tailored shopping experiences by identifying whether a visitor is browsing from a mobile device or a desktop computer. Store owners can design dynamic promotional banners, configure automatic cart price discounts, restrict promotional coupons to specific device types, and target offers to geographic locations.

Key Highlights

• Dynamic Device Detection: Automatically recognizes whether a customer is browsing via a desktop web browser or a mobile device browser (smartphones and tablets) without requiring external third-party tracking cookies.
• Device-Targeted Promotional Banners: Create eye-catching promotional banners or popups tailored specifically for mobile screens or desktop viewports.
• Page Builder Integration: Craft rich, media-heavy banner layouts directly in the Magento Admin Panel utilizing Magento's integrated Page Builder tool.
• Geolocation-Based Offer Targeting: Restrict device-specific promotional banners to visitors from specific countries or open campaigns globally.
• Automatic Cart Price Discounts: Formulate Cart Price Rules that automatically deduct discount percentages or fixed amounts when a customer shops on an eligible device, requiring no promo code entry.
• Device-Restricted Coupon Codes: Generate coupon codes that can only be redeemed on a designated device type, driving mobile app/browser adoption or desktop-focused seasonal sales.
• Real-Time Analytics Dashboard: Monitor performance metrics including total sales generated via mobile devices, desktop browsers, and unknown user agents with monthly filtering.
• Store View & Locale Flexibility: Deploy promotions across specific store views and locales, with full support for RTL and LTR language translations.
• Hyvä Theme Compatibility: Fully compatible with modern Hyvä Themes via the companion package Webkul_SmartDeviceBasePromotionsHyva.

Workflow at a Glance

1. Module Activation: Enable the extension and configure geolocation options under Stores > Configuration > Webkul > Smart Device Based Promotion Settings.
2. Promotional Banner Configuration: Navigate to Smart Device Based Promotions > Manage Promotions to create new campaigns specifying device type (Mobile/Desktop), Page Builder banner content, start/end schedules, priority, and country restrictions.
3. Cart Price Rule Setup: Under Marketing > Promotions > Cart Price Rules, add a new rule, open the Conditions tab, and specify Device Type is Mobile or Desktop to establish automatic discounts or coupon restrictions.
4. Storefront Shopper Experience: Shoppers browsing the storefront encounter device-appropriate banners and receive checkout discounts seamlessly based on their active browsing environment.
5. Dashboard Analytics Review: Navigate to Smart Device Based Promotions > Promotions Dashboard to analyze sales trends and campaign ROI across device categories.

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